In a tweet that was immediately deleted, Ryan Cohen shared an image of the former Pets.com mascot along with a nauseated face emoji.

Pets.com was a short-lived e-commerce business that sold pet accessories and supplies direct to consumers. It launched in August 1998 and went from an IPO on the Nasdaq to liquidation in 268 days. 

The company rolled out a regional advertising campaign using a variety of media (TV, print, radio and eventually a Pets.com magazine). It started with a five-city advertising campaign rollout and then expanded the campaign to 10 cities by Christmas, 1999. The company succeeded wildly in making its mascot, the Pets.com sock puppet, well known. The Pets.com site design was extremely well received, garnering several advertising awards.

CNET named Pets.com as one of the greatest dot-com disasters in history.

After Pets.com liquidated, Hakan and Associates and Bar None, Inc. purchased the rights to the puppet under a joint venture called Sock Puppet LLC for $125,000 in 2002. Bar None, Inc., an American automotive loan firm, gave the puppet a new slogan:

“Everyone deserves a second chance.”

GameStop investors are already beginning to dissect Cohen’s latest cryptic tweet, with a leading theory coming from DOMO Capital.

Hilariously enough, the mascot can be seen in a pets.com TV spot, taunting a delivery driver over his shorts.

“I like your shorts buddy!,” says the https://t.co/OoZoVlt4KP mascot in the commercial from the screenshot @RyanCohen tweeted.

Coincidence? Or some three-dimensional trolling? pic.twitter.com/xvuqesvFsP

— GMEdd.com (@GMEdd) March 4, 2021

Source: Kimmy Cabreramina,  Wikipedia

 Update: As of 2:19 PM, Ryan Cohen has issued an updated tweet of the sock puppet, with the pets.com branding most notably removed. We can only assume his legal team advised against using Petsmart’s trademark.

Is the machine broken? ¹

Ryan Cohen has broken his month-long silence, beginning before the insane price volatility sparked by RC Ventures being awarded three seats on the board. 

At 1:57 PM on February 24th, 2021, Cohen tweeted an image of a well-lit McDonalds Ice Cream Cone, accompanied by a frog emoji.

Ryan Cohen’s Tweet on February 24th 2021.

Reverse image searching reveals that the photo was taken by Irene Jiang of Business Insider, so unfortunately, Ryan was not enjoying the cone himself. This also reveals that the tweet is not an update on Cohen’s life, but yet another cryptic message.

Yesterday, GameStop’s CFO resigned amid incompatibility with the transformation and insider complaints.

The photo is from a Business Insider article titled ‘McBroken,’ about a 24-year-old engineer created a website that tells you if your McDonald’s has a working ice-cream machine. 

What does it mean? The $GME community has some theories:

• The ice cream cone is the cheapest item on the McDonald’s menu. Cohen is saying that GameStop is the cheapest stock on the market.
• The frog emoji is “not a cat,” a reference to Roaring Kitty’s hearing statement.
  
• Frogs symbolize alertness and readiness, as they always respond to nature’s timing. As frogs croak before the rains, they are considered bringers of rain, cleansing, and fertility. The visible changes over the course of their life (from tadpole to frog) make them symbolic of change, adaptability, and rebirth. snaketracks.com
• The ice cream machine represents  GameStop, which is often “broken,” is Cohen the fix?
• According to Volition Capital, investors in Chewy, Ryan Cohen is no stranger to McDonald’s soft serve.
  
• The resignation of Jim Bell fixed the machine.
•  McDonald’s slogan is “I’m Lovin’ It,” is Cohen lovin’ the attention on him from Cramer? The CFO resignation?
• We are waiting for the cherry on top.

No matter what, we can all agree on something within the next few days…

We are in for a treat.

Source: Ryan Cohen on Twitter

February 25th Editorial Update: As pointed out to us by GMEdd reader Daniel, uploading the soft serve photo into tineye.com’s reverse image search and sorting by oldest reveals that the photo was first used in a Business Insider article titled, “I ate soft serve from 7 major fast-food chains, and the winner surprised me,” by Irene Jiang. 

Looks like Ryan Cohen is trimming his Twitter following again. The Chewy founder has unfollowed Electronic Arts, Call of Duty, and EASPORTS, who  he had added to the list on February 5th. Ryan Cohen has retained the followings of Steam, Xbox, and PlayStation, the largest gaming platforms today.

Alongside this, Cohen remains following Elon Musk, PCGamer, Geekwire, and GameStop.

We’ll be sure to post an update when Ryan Cohen fills these open seats on his following with some new profiles.

Source: Twitter

Dave vs Vlad LIVE #DDTG https://t.co/7ZlsOQmsuZ

— Dave Portnoy (@stoolpresidente) February 24, 2021

Dave Portnoy of Barstool Sports and head of DDTG Global is currently having a live debate with Vlad Tenev, CEO of Robinhood,  over collusion concerns around the choice to limit buying on GameStop.

Source: Periscope